logo design – Business Edge Services https://businessedgeservices.net Providing Business Development Services Sun, 17 Feb 2019 20:04:31 +0000 en hourly 1 https://wordpress.org/?v=5.2.17 Got To Recycle https://businessedgeservices.net/project/got-to-recycle/ Wed, 10 Feb 2016 15:10:20 +0000 http://the7.io/marketing-agency/?post_type=dt_portfolio&p=978 Business Planning & Development

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Got To Recycle

About project

Period: June – Sep 2015

Client: Got To Recycle

Subject: Preparing A Business Plan 

Got To Recycle was grappling with low organizational growth and productivity, inadequate financing, missing sales projections, lack of support from stakeholders, shortages or delays of necessary materials, increased customer dissatisfaction plus losing customers, and becoming overwhelmed plus going bankrupt. In spite of having high-quality products or services, Got To Recycle still has low sales. After failing to achieve the original mission and vision, Got To Recycle came to us and asked for consultation regarding their branding

Our Task Was

Once we got the request for consultation, we assigned our team to understand the barriers and challenges that Got To Recycle was facing. According to the feedback from our team, we identified that Got To Recycle had no well-designed plan regarding their business operations and marketing.

Process

As per the requirements, our business development team developed an effective business plan that;

  • Defines the strengths, weaknesses, opportunities, and threats of the company
  • Provides a road map or blueprint for success
  • Project sales and marketing outcomes
  • Provides a precise statement regarding day to day activities

Result

Our well-researched business plan helps the Got To Recycle to:

  • Attract potential investors and partners
  • Analyse revenues, costs, plus anticipated profits
  • Obtain competitive advantage
  • Increase customer loyalty and organizational growth rate

Conclusion

Based on the well-researched and precise business plan Got To Recycle is now growing rapidly with increased productivity, adequate funding, increased customer loyalty, and brand awareness.

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]]> Marroc https://businessedgeservices.net/project/logo/ Wed, 10 Feb 2016 15:06:57 +0000 http://the7.io/marketing-agency/?post_type=dt_portfolio&p=973 Logo Branding Design

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marroc

About project

Period: May – Sep 2015

Client: Marroc

Subject: Rebranding – Logo redesign

Certainly, a logo has the vital positive impact on both identity and performance of a company. Marroc had low market penetration, and poor brand recognition.

Despite having quality products, and services, Marroc still needed market penetration and better brand recognition. After spending money on advertisements and promotions, Marroc came to our company for consultation regarding their branding.

Our Task Was

Our team sought to identify the issues and challenges of Marroc that resulted in poor brand recognition. We found out that the poorly designed logo was not communicating the nature of the company business, its products, and services effectively.

Process

We designed a new logo

  • Consultation

We gave the client a questionnaire known as a Creative Design Brief about their business/product, the solution they were offering to their clients and the background of their product or services that sets them above their competitors. It also had questions about their ideal customer and the message they wanted to pass to their customers

  • Research

When the client filled the questionnaire, we reviewed it and built a solid base to work from and any other arising questions were discussed to better understand the project.

  • Design

The actual logo design started with team discussions and sketching . Then the best sketches were refined with gridlines and then conceptualization where the logo was viewed on a screen to enable us to notice any concerns that may have been missed in the sketches.

  • Revision

We analyzed the design concepts and made some modifications and enhancements preparing the concepts for the client to choose from.

  • Presentation

We showed the client how the logo concept looks with different background colors. This helps the client to see the logo on print or for digital.

Result

We redesigned Marroc Logo which in turns communicates effectively towards their market audience. This builds a better relationship with their consumers and presents their brand more formally.

  • That is memorable and represents a sophisticated look and feel within the minds of the consumer
  • That can visually present the company’s nature of business, its services, and products
  • That uniquely identifies their brand as being an elite brand among the competition
  • This enables Marroc to save more money with advertising cost because the logo is now communicating effectively towards the high class clientele

Conclusion

The new logo design helped Marroc to improve market penetration, brand recognition which potentially can increase their sales if marketed progressively.

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